key art development

Artwork & branding development for various shows on Broadway.

mj the musical

Looking for a refresh, MJ The Musical tasked my team to come up with some slight adjustments to the existing key art. Adjusting the highlighted features to be white, enhancing the logo with a white filling, and–most importantly–including a chic yet grungy lyric wallpaper, the paint of the existing branding was able to flourish.

To refresh the branding & art for the Off Broadway production, I was tasked with storyboarding and executing an entirely new “yearbook-style” advertisement for Meta.

Animation completed by employees at Situation Group

heathers the musical

soon to come…

Top secret pitch materials for the Broadway industry, soon to come.

want to see some more brand development?

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