Chicago on Broadway

From 2019 through the show’s reopening after the COVID-19 pandemic, I worked as part of the design team for Chicago on Broadway, supporting a pivotal era for the production. My role included contributing to the rebrand and helping evolve the show’s visual identity while honoring its iconic legacy. I designed a wide range of front-of-house materials that enhanced the audience experience from arrival to curtain call. In parallel, I created social and digital assets to keep the show visible and engaging during an unprecedented pause in live theater. Across print, digital, and experiential touchpoints, the work balanced consistency, adaptability, and renewed energy as Broadway returned.